Annibal Sodero

About

Anníbal Sodero is an Assistant Professor at the Fisher College of Business, specializing in Supply Chain Management and Logistics. His research and teaching interests lie at the intersection of Economics, Marketing, and Information Systems, focusing on areas such as information technology management, logistics management, and innovation management. His scholarly work has been published or is forthcoming in reputable journals including the Journal of Operations Management, Journal of Business Logistics, Decision Sciences Journal, International Journal of Physical Distribution and Logistics Management, and Supply Chain Management Review. Notably, his study utilizing consumer sentiments from online forums to enhance demand planning for flash sales was selected for the 'Research for the Real World' series in a special issue of Supply Chain Quarterly. Dr. Sodero's courses are project- and case-based, emphasizing practical application of logistics and supply chain concepts. He serves as an Associate Editor for the Journal of Operations Management, the Decision Sciences Journal, and the International Journal of Physical Distribution and Logistics Management, and is a member of the Editorial Review Board at the Journal of Supply Chain Management and the Journal of Business Logistics. Prior to his academic career, he founded and led Ad Hoc Informática, an IT business in Brazil that provided software and consulting services for logistics providers, which is now part of Benner…

Research topics

• Computer Science
• Marketing
• Business
• Industrial organization
• Process management
• Mathematics
• Telecommunications

Selected publications

• Everything Old is New Again: The Age of Consumer‐Centric Supply Chain Management

  Journal of Business Logistics · 2020 · 90 citations

  Over the past several decades, the disciplines of marketing and logistics grew apart from their common historical origins as marketing became more behavioral and more quantitative, while logistics leaned toward a more operational orientation. We argue in this editorial that social and technological changes in the past 20 years, coupled with the effects of the COVID pandemic, have created the conditions for the two disciplines to reconnect. We propose that scholars and practitioners consider a co…

  PublisherOA PDFDOI

• The social process of Big Data and predictive analytics use for logistics and supply chain management

  International Journal of Physical Distribution & Logistics Management · 2019-08-20 · 67 citations

  article1st authorCorresponding

  Purpose The purpose of this paper is to explore the social process of Big Data and predictive analytics (BDPA) use for logistics and supply chain management (LSCM), focusing on interactions among technology, human behavior and organizational context that occur at the technology’s post-adoption phases in retail supply chain (RSC) organizations. Design/methodology/approach The authors follow a grounded theory approach for theory building based on interviews with senior managers of 15 organizations…

  PublisherDOI

• Crowdsourced delivery and customer assessments of<scp>e‐Logistics</scp>Service Quality: An appraisal theory perspective

  Journal of Business Logistics · 2023 · 40 citations

  Senior authorCorresponding

  Abstract Thanks to increased technological advancements, retailers have progressively incorporated crowdsourcing into their delivery service portfolios to offer customers an enhanced last‐mile delivery experience. Yet, while studies have explored the unique operational attributes of the crowdsourced delivery (CD) model in online retailing, the literature remains scant on how customers respond to the usage of this emerging delivery service. Building on the cognitive appraisal theory and e‐Logisti…

  PublisherDOI

• Good cause, not so good business? Sales and operations performance of cause‐related marketing

  Journal of Business Logistics · 2022-02-14 · 14 citations

  article1st authorCorresponding

  Abstract Building on prior literature on sales and operations planning, corporate social responsibility, and marketing campaigns, we investigate cause‐related marketing (C‐RM) effects on sales and operations performance across the retail supply chain. C‐RM is a corporate social responsibility marketing campaign, in which a for‐profit firm donates proceeds from consumer purchases of a promoted product to a designated nonprofit cause. Using a unique, rich, and proprietary dataset from an actual CR…

  PublisherDOI

• Designing scenario-based experiments in retail SCM: methodological approaches and practical insights

  International Journal of Physical Distribution & Logistics Management · 2025-01-24 · 13 citations

  articleSenior author

  Purpose Considering the transformational impact of technological advances in modern retail on the consumer experience and the associated growth of experimental studies in consumer-centric supply chain management (SCM) research, this paper presents a practical overview of key steps in the design of scenario-based experiments (SBEs) in the context of retail SCM. Design/methodology/approach Following a conceptual approach, this paper discusses essential aspects in the designing process, including t…

  PublisherDOI

Frequent coauthors

• Elliot Rabinovich

  Arizona State University

  9 shared

• Terry L. Esper

  The Ohio State University

  9 shared

• Mark Barratt

  Marquette University

  5 shared

• Adriana Rossiter Hofer

  4 shared

• Ha Ta

  Florida International University

  4 shared

• Thomas Kull

  Arizona State University

  2 shared

• Yao Jin

  2 shared

• Thomas J. Goldsby

  1 shared

Education

• Ph.D. Supply Chain Management, Department of Supply Chain Management

  Arizona State University

  2012

• Ms.C. Supply Chain Management, Warwick Manufacturing Group

  University of Warwick

  2002

• BS.C. Computer Sciences, Ciência da Computação (Computer Sciences)

  Universidade Federal de Minas Gerais

  1996

Similar researchers at Ohio State University

• Greg Allenbyh-50
• Douglas M. Lamberth-48
• A. Michael Knemeyerh-44