Susanna S. Lee

About

Susanna S. Lee, Ph.D., is an Assistant Professor in the Department of Mass Communication, Advertising and Public Relations at Boston University. Her research examines the persuasive dynamics of social media in strategic marketing communication, with a particular focus on emerging technologies and advertising trends. She is interested in how influential communicators—such as social media influencers and virtual influencers—and persuasive strategies, including two-sided messaging, impartiality claims, and transparency signals, shape ad avoidance, brand authenticity, and message credibility. Additionally, her work explores the psychological effects of immersive media and artificial intelligence on consumer attitudes, behaviors, and well-being. Dr. Lee’s research has been published in leading journals in media psychology, advertising, and business, including Computers in Human Behavior, International Journal of Advertising, Journal of Advertising Research, Journal of Product & Brand Management, and Journal of Current Issues & Research in Advertising. Prior to joining Boston University, she was an Assistant Professor of Advertising at Temple University, where she taught courses such as Psychological Processes & Media Effects, Digital Media and Advertising, Media Planning, and Advertising Research.

Research topics

• Medicine
• Chemical engineering
• Materials science
• Chemistry
• Endocrinology
• Organic chemistry
• Internal medicine
• Nuclear chemistry
• Pediatrics
• Nanotechnology

Selected publications

• Hyperthyroidism

  JAMA · 2023 · 241 citations

  1st authorCorresponding

  Importance Overt hyperthyroidism, defined as suppressed thyrotropin (previously thyroid-stimulating hormone) and high concentration of triiodothyronine (T 3 ) and/or free thyroxine (FT 4 ), affects approximately 0.2% to 1.4% of people worldwide. Subclinical hyperthyroidism, defined as low concentrations of thyrotropin and normal concentrations of T 3 and FT 4 , affects approximately 0.7% to 1.4% of people worldwide. Untreated hyperthyroidism can cause cardiac arrhythmias, heart failure, osteopor…

  PublisherOA PDFDOI

• Assessment and treatment of thyroid disorders in pregnancy and the postpartum period

  Nature Reviews Endocrinology · 2022 · 195 citations

  1st authorCorresponding
  DOI

• Maternal Thyroid Dysfunction During Pregnancy as an Etiologic Factor in Autism Spectrum Disorder: Challenges and Opportunities for Research

  Thyroid · 2023-12-27 · 24 citations

  reviewOpen access

  Background: Autism spectrum disorder (ASD) is a neurodevelopmental condition with unknown etiology. Both genetic and environmental factors have been associated with ASD. Environmental exposures during the prenatal period may play an important role in ASD development. This narrative review critically examines the evidence for a relationship between maternal thyroid dysfunction during pregnancy and ASD in the child. Summary: Studies that assessed the associations of hypothyroidism, hyperthyroidism…

  PublisherOA PDFDOI

• MACE and Hyperthyroidism Treated With Medication, Radioactive Iodine, or Thyroidectomy

  JAMA Network Open · 2024-03-04 · 21 citations

  articleOpen access

  Importance: Excessive thyroid hormones from hyperthyroidism increase cardiovascular risks. Among 3 available treatments for hyperthyroidism, comparisons of long-term outcomes associated with antithyroid drugs (ATDs), radioactive iodine (RAI), and surgery to treat newly diagnosed hyperthyroidism are lacking. Objective: To compare risks of major adverse cardiovascular events (MACE) and all-cause mortality among patients with hyperthyroidism treated with ATDs, RAI, or surgery. Design, Setting, and…

  PublisherOA PDFDOI

• Risk Factors for Thyroid Dysfunction in Pregnancy: An Individual Participant Data Meta-Analysis

  Thyroid · 2024-03-28 · 21 citations

  reviewOpen access

  Background: International guidelines recommend targeted screening to identify gestational thyroid dysfunction. However, currently used risk factors have questionable discriminative ability. We quantified the risk for thyroid function test abnormalities for a subset of risk factors currently used in international guidelines. Methods: We included prospective cohort studies with data on gestational maternal thyroid function and potential risk factors (maternal age, body mass index [BMI], parity, sm…

  PublisherDOI

Frequent coauthors

• Elizabeth N. Pearce

  Boston University

  46 shared

• Isabelle Chataigner

  Normandie Université

  35 shared

• Serge R. Piettre

  Université de Rouen Normandie

  26 shared

• Jessica Zucman‐Rossi

  La Ligue Contre le Cancer

  21 shared

• Qinglin Wu

  Louisiana State University Agricultural Center

  20 shared

• Cheal Kim

  Seoul National University of Science and Technology

  19 shared

• Jae Jun Lee

  Jeonju University

  18 shared

• Lewis E. Braverman

  17 shared

Education

• Ph.D., Communication

  University of ...

  2015

• M.S., Communication

  University of ...

  2010

• B.A., Communication

  University of ...

  2008

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