
Nitin Govil
· Associate Professor of Cinematic ArtsUniversity of Southern California · Cinema and Media Studies Division
Active 2004–2026
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About
Nitin Govil is an Associate Professor in the Department of Critical Studies at the USC School of Cinematic Arts and serves as the Director of Graduate Studies. He received his MA and PhD in Cinema Studies from New York University. Prior to joining USC in 2012, he was on the Media Studies faculty at the University of Virginia, the Communication faculty at the University of California, San Diego, and held a visiting appointment in the School of Arts and Aesthetics at Jawaharlal Nehru University. His research and teaching focus on comparative media and contemporary cultural politics, with particular interests in global media, transnational Hollywood, Asian media, media industries, and genre and star studies, including science fiction and speculative culture. He is the co-author of the books 'Global Hollywood' (2001) and 'Global Hollywood 2' (2005), and has published in various academic journals. His work has been translated into multiple languages, and he is currently completing two books on Indian film industries and Hollywood in India.
Research topics
- Art
- Computer Science
- Political Science
- Visual arts
- Business
- Art history
- Economic geography
- Economics
- Aesthetics
- Finance
Selected publications
The Bully in the Pulpit: Autocracy, Digital Social Media, and Right-wing Populist Technoculture
Communication Culture and Critique · 2018-01-16 · 60 citations
article1st authorCorrespondingFocusing on new media’s disruption of conventional politics, we trace populism’s restylization of mass expression and political power. Through an analysis of the rise of Indian Prime Minister Narendra Modi, we argue that online platforms offer new ways of concretizing political fantasies through the affective engagement of the user/citizen. While this seems to endow greater agency to “the people,” political authority is increasingly rerouted to the figure of the leader through religious and char…
Cinema Journal · 2013-03-01 · 26 citations
article1st authorCorrespondingRecognizing “Industry” Nitin Govil (bio) Consider the field of Media Industries scholarship. A common origin story tells of a postwar divide between the diagnostic approaches of American social science and the Frankfurt School’s theories on media standardization, but the breadth of historical and anthropological inquiry into the media industries actually exceeds this polarity. Over the past few decades, new approaches have been employed, with roots in older paradigms. While ethnography, audience…
New York University Press eBooks · 2016-04-19 · 23 citations
bookOpen access1st authorCorrespondingA new understanding of the culturally rich and historic relationship between Hollywood and Bollywood. With American cinema facing intense technological and financial challenges both at home and abroad, and with Indian media looking to globalize, there have been numerous high-profile institutional connections between Hollywood and Bombay cinema in the past few years. Many accounts have proclaimed India’s transformation in a relatively short period from a Hollywood outpost to a frontier of opportu…
Media Industries · 2015-01-01 · 22 citations
articleOpen access1st authorCorrespondingComparison is a widely used form of analysis that informs methodology and practice in the humanities and social sciences. As an integral part of empirical and interpretive work, comparison is a way to capture differences and represent similarities. As a medium of measurement, comparison regularizes distinction within standard frameworks and ideal types. Comparison has a politics too, clearly visible in the legacy of approaches like area studies. How does comparison function in critical work on t…
Envisioning the future: Financialization and the Indian entertainment industry reports
South Asian Popular Culture · 2016-09-01 · 4 citations
article1st authorCorrespondingIt is now over 15 years since Arthur Andersen collaborated with the Federation of Indian Chambers of Commerce and Industry to issue the first ‘Entertainment Industry Report,’ an annual publication designed to gauge the net worth and growth potential of the Indian media industries for the global investment class. Arthur Anderson was supplanted by other transnational accounting services and management consultancies to produce the glossy trade report in association with India’s largest and oldest b…
Frequent coauthors
- 3 shared
Toby Miller
- 3 shared
John McMurria
Palomar College
- 2 shared
Richard Maxwell
- 1 shared
Ting Wang
- 1 shared
Ting Wang
Chongqing University
- 1 shared
Barry Richards
- 1 shared
Eric Hoyt
- 1 shared
John Trumpbour
Harvard University Press
Education
Ph.D., Cinema Studies
New York University
M.A., Cinema Studies
New York University
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