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Dan Ariely

Dan Ariely

· Clinical Professor of Marketing

Duke University · Operations Management

Active 1995–2025

h-index97
Citations43.9k
Papers42752 last 5y
Funding$432k

Academic metrics are sourced from OpenAlex and public funding records; values may differ from Google Scholar.

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About

Dan Ariely is a Professor of Business Administration at Duke University's Fuqua School of Business and a founding member of the Center for Advanced Hindsight. His research focuses on behavioral economics, specifically on the irrational ways people behave, which he describes in plain language. His interest in irrationality was sparked by his personal experience of overcoming injuries sustained in an explosion, during which he observed irrational behaviors in medical treatments. This led him to investigate how to better deliver painful and unavoidable treatments to patients. Ariely's work explores how individuals repeatedly and predictably make wrong decisions in many aspects of life, and he believes that research can help change some of these patterns. He has authored several books, including 'Irrationally Yours,' 'Predictably Irrational,' 'The Upside of Irrationality,' and 'The (Honest) Truth About Dishonesty,' aiming to communicate his research findings to a broader audience. His efforts include a movie titled 'Dishonesty' and a card game called 'Irrational Game,' both designed to make behavioral economics accessible and engaging for the general public.

Research topics

  • Medicine
  • Computer Science
  • Internal medicine
  • Psychology
  • Social psychology
  • Emergency medicine
  • Nursing
  • Intensive care medicine
  • Family medicine
  • Physical therapy

Selected publications

Recent grants

Frequent coauthors

  • Nina Mažar

    57 shared
  • Janet Schwartz

    53 shared
  • Francesca Gino

    Harvard University

    40 shared
  • Michael I. Norton

    39 shared
  • Joel Huber

    33 shared
  • George Loewenstein

    32 shared
  • Thomas Emerick

    LEK Consulting (United States)

    26 shared
  • Nortin M. Hadler

    26 shared

Education

  • Ph.D., Psychology

    Massachusetts Institute of Technology (MIT)

    1994
  • M.S., Psychology

    Carnegie Mellon University

    1991
  • B.S., Psychology

    Tel Aviv University

    1988

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