
Carey Morewedge
Boston University · Marketing
Active 2004–2025
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About
Carey Morewedge is a Professor of Marketing, Everett W. Lord Distinguished Faculty Scholar, and Chair of the Marketing Department at Boston University's Questrom School of Business. His research employs experiments to understand the psychology behind consumer decision making, focusing on how biased thinking influences perceptions of value related to experiences, money, and emerging technologies such as digital goods and artificial intelligence. Morewedge has received over $2.4 million in external research funding and has been recognized with numerous awards, including the Wegner Theoretical Innovation Prize from the Society for Personality and Social Psychology, a Best Paper award from the Journal of Consumer Research, and recognition as an MSI Scholar. His work has been featured in prominent academic journals such as Science, PNAS, Nature Medicine, and the Journal of Consumer Research, among others, and his popular writings have appeared in media outlets including The New York Times, TIME Magazine, Forbes, Fast Company, and Harvard Business Review. He has also been interviewed on radio and television programs including the BBC, NPR, and ABC World News Tonight. Morewedge earned his Ph.D. in Social Psychology from Harvard University and has held academic positions at Carnegie Mellon University and the Princeton School of Public and International Affairs, as well as a visiting fellowship at Harvard Kennedy School.
Research topics
- Computer Science
- Psychology
- Artificial Intelligence
- Marketing
- Business
- Data science
- Market economy
- Epistemology
- Commerce
- Industrial organization
Selected publications
Understanding, explaining, and utilizing medical artificial intelligence
Nature Human Behaviour · 2021 · 310 citations
Senior authorCorrespondingMedical artificial intelligence is cost-effective and scalable and often outperforms human providers, yet people are reluctant to use it. We show that resistance to the utilization of medical artificial intelligence is driven by both the subjective difficulty of understanding algorithms (the perception that they are a 'black box') and by an illusory subjective understanding of human medical decision-making. In five pre-registered experiments (1-3B: N = 2,699), we find that people exhibit an illu…
Evolution of Consumption: A Psychological Ownership Framework
Journal of Marketing · 2020 · 301 citations
1st authorCorrespondingTechnological innovations are creating new products, services, and markets that satisfy enduring consumer needs. These technological innovations create value for consumers and firms in many ways, but they also disrupt psychological ownership––the feeling that a thing is “MINE.” The authors describe two key dimensions of this technology-driven evolution of consumption pertaining to psychological ownership: (1) replacing legal ownership of private goods with legal access rights to goods and servic…
Psychological ownership: implicit and explicit
Current Opinion in Psychology · 2020 · 106 citations
1st authorCorrespondingPreference for human, not algorithm aversion
Trends in Cognitive Sciences · 2022-08-05 · 75 citations
review1st authorCorrespondingHuman bias in algorithm design
Nature Human Behaviour · 2023-11-20 · 38 citations
article1st authorCorresponding
Frequent coauthors
- 28 shared
Haewon Yoon
Indiana University
- 25 shared
Joachim Vosgerau
Bocconi University
- 24 shared
Young Eun Huh
- 21 shared
Karim Kassam
Homerton University Hospital
- 21 shared
Daniel T. Gilbert
- 20 shared
Yang Yang
Sumy National Agrarian University
- 18 shared
Irene Scopelliti
St George's, University of London
- 14 shared
Nicholas Epley
University of Chicago
Education
- 2006
Social Psychology, Psychology
Harvard University
Awards & honors
- Wegner Theoretical Innovation Prize from the Society for Per…
- Best Paper award from the Journal of Consumer Research
- recognition as a MSI Scholar
- Idea of the Year from The New York Times
- Poets and Quant's Top 40 under 40 Business School Professors
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